Lorna Haddon is Head of Bridal and Jewellery at national jewellery retailer Beaverbrooks.

Lorna, originally from St. Andrews in Scotland but now living in Lytham St. Anne’s, meticulously selects with her team all the brand’s jewellery and diamonds to ensure the family-owned retailer offers nothing but the most beautiful collections and the most exceptional diamonds.

Lorna selects products for both Beaverbrooks collections and brand partners, who share the same values and passion for diamonds as Beaverbrooks. Lorna has been in the jewellery industry for 17 years and has been part of Retail Jeweller’s judging panel over 9 years now, bringing a wealth of experience and knowledge.